Master the ever-expanding world of advertising channels on a
joint degree that provides you with a strong foundation of core
marketing skills, from the art of persuasion to international
communication applications. Benefiting from the University of
Hull’s distinctive, integrated approach that has earned
international accreditation from AACSB – held by less than 5% of
the world’s 13,000 business programmes – you develop key skills to
manage the web of national and international connections which make
up today’s complex supply chains. You’ll also get a head start in
building a capacity to plan, coordinate and manage all activities
involved in sourcing and procurement, manufacturing, retailing,
conversion, and logistics management.
Our international year gives you the opportunity to spend an
additional year studying at one of our partner institutions in
Europe, Asia, North America or Australia to boost overseas
employability. Your prospects are further enhanced by support from
our unique on-campus ‘World of Work’ office.
Most of our courses have a common first year, which introduces
you to the basics of business. During this year you may decide that
your chosen specialism is not for you, and we have ensured that our
courses are flexible enough to allow you to change your degree
subject at the end of your first year, should you wish.
As you go into second year, you will study research methods and
engage in more independent study. The nature of a joint degree is
that you will study core modules from each of the two subjects you
choose to combine. Year 3 is your international year. The
culmination of your course will be a dissertation or independent
study project, allowing you to explore an area of your studies that
you find especially interesting. Although much of your course will
be tailored by you - with free electives and independent research -
you will be allocated a personal supervisor on arrival, who you can
use to discuss your academic progress, get help with issues
affecting your course, or just go for a friendly chat.
Core marketing modules include Consumer and Business Buyer
Behaviour, Marketing Communications and Branding, Services
Marketing, and International Marketing. Core supply chain
management modules include Inventory and Transportation Management,
Procurement and Supply Chain Management, International Logistics,
and E-Business and Supply Chain Integration.
- Three A levels: 300 tariff points
- IB Diploma: 32 points
- BTEC L3 Extended Diploma: DDM
- Access to HE Diploma: Pass with minimum of 15 credits at
distinction and 15 credits at merit
For those whose qualifications and experience do not allow
direct entry, we offer a foundation year (at our Scarborough
Campus) which enables progression to the first year of any of the
Business School’s degree courses (and some courses in other
International students (language
If your first language is not English, you will be required to
provide acceptable evidence of your English language
Our business degree courses have a common first year (except BSc
Economics (Econ)). This gives you the flexibility to change to any
of our business degree courses at the end of your first year, if
you decide that your chosen specialism is not for you.
Skills for work
Our dedicated World of
Work Office will connect you with businesses and keep you up to
date with relevant work placements, company projects and job
opportunities and skills to help give you the edge in the
Our annual World of Work Week offers a wide range of events and
guest speakers from companies like Accenture, IBM and Procter &
Gamble, providing business-focused career advice.
Our professional experience programme provides the opportunity
to spend a year
in the workplace, with companies like IBM, Boots, BP, Microsoft
UK, PricewaterhouseCoopers, and the Walt Disney Company.
All business students have the opportunity to spend an
international year studying business at one of our partner
institutions in Europe, Asia, North America or Australia.
summer school at one of our international partner institutions
is a great way to enhance your degree with international
Our students can attend a credit-bearing three week summer
school to further enhance graduate employability.
Our free Alumni
Connect scheme is open to all graduates and provides a wide
range of career resources, online events and country-specific
recruitment guides, all designed to enhance your career long after
This degree will open up a wide range of employment prospects
and recent graduates from the core subjects of marketing and supply
chain management have secured roles within organisations such as
Walt Disney Company, Sky, Kellogg’s, Nestlé, Bosch, Bibby
Distribution, Henkel and British Gas.